Mission & Vision


The Red Rebel Armour tribe aims to fund our social purpose by selling our products and services.

Aside from that, we love creating authentic Anishinaabe streetwear designed in the spirit of truth and reconciliation, culture reclamation, social justice, and inter-generational healing.


Red Rebel Armour's vision is to create as many jobs as possible in each of its four business areas, including sales, marketing, design, and production.